We are on the look-out for customers with ‘attitude’ to help launch a fleet of new buses coming soon to the popular rainbow 4 service.
And whilst on a visit to us recently, Nottingham South MP, Lilian Greenwood kicked off the search as part of preparations for the introduction of the swish new vehicles.
Nottingham South MP Lilian Greenwood helps launch the search for new real-life customers to be ‘the face on the bus’.
Commercial Director, Alex Hornby said: “We have a great relationship with our customers and they’re the best people to promote our services to others.
We know local people get a real kick from seeing their faces on our buses after previous successful campaigns and we’re looking for more people to take pride of place on our new fleet. We were delighted when Lillian said she’d help us to promote the initiative.
“Anyone who fancies being in the limelight can come along to our photo shoot at the Nottingham Broadmarsh bus station on Thursday (April 5). We’ll be there between 10am and 2pm and we’d be delighted to see them.”
Customers have already played a key role in the development of the brand new, eye-catching bus design that is taking the transport industry by storm.
The brand new bus design marked the completion of a unique collaboration between trent barton and UK bus manufacturer Optare and was unveiled at the industry’s showcase event, Coach & Bus Live, last year
Alex added: “Some of the features designed into the new bus came as a direct result of customer feedback – after all they’re the people who travel on them day in, day out and they know what works for them.”
As well as enjoying a comfortable ride on seats trimmed in a specially designed fabric with leather embossed seating, passengers are set for a quiet journey thanks to double-glazed windows, whilst safety is boosted by an on-board, six-camera CCTV system.
In May, the first of the new buses will go into service on rainbow 4 which runs every ten minutes between Nottingham and Derby via Sandiacre and Stapleford.
Alex added: “At the same time, the service will also be undergoing a facelift – moving to the new brand name of i4 – and all in all we’re very excited about bringing in the changes. It’s a very popular route and with the new buses coming along we’re certain it will stay that way.”